Course No: MKTG.4120-HA1; SIS Class Nbr: 12301; SIS Term: 2730
Course Status: Open
Course number was formerly 62.303. Focuses on the marketing aspect of global business. Emphasis is given on cultural dynamics and economics as well as political, social and regulatory constraints as they affect the global marketing practice and strategy implementation. Meets Core Curriculum Essential Learning Outcome for Diversity and Cultural Awareness (DCA).
Prerequisites, Notes & Instructor
- Prerequisites: MKTG.2010 Marketing Principles.
- Special Notes:
- Section Notes:
- Core Codes: DCA
- Credits: 3;
- Instructor: Chaerin Yun
When Offered & Tuition
- W , 6:30 PM-9:20 PM
- Spring 2018: Jan 22 to May 18
- Course Level: Undergraduate
- Tuition: $1020
- Note: There is a $30 per semester, nonrefundable registration fee for credit courses.
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