Course No: MKTG.4120-HA1; SIS Class Nbr: 12301; SIS Term: 2730
Course Status: Open
Course number was formerly 62.303. Focuses on the marketing aspect of global business. Emphasis is given on cultural dynamics and economics as well as political, social and regulatory constraints as they affect the global marketing practice and strategy implementation. Meets Core Curriculum Essential Learning Outcome for Diversity and Cultural Awareness (DCA).
Prerequisites, Notes & Instructor
- Prerequisites: MKTG.2010 Marketing Principles.
- Special Notes:
- Section Notes: Classroom assignments are posted at the Haverhill Harbor Place facility.
- Core Codes: DCA
- Credits: 3;
- Instructor: Chaerin Yun
When Offered & Tuition
- W , 6:30 PM-9:20 PM
- Spring 2018: Jan 22 to May 18
- Course Level: Undergraduate
- Tuition: $1020
- Note: There is a $30 per semester, nonrefundable registration fee for credit courses.
Every effort has been made to ensure the accuracy of the information presented in this catalog. However, the Division of Online & Continuing Education reserves the right to implement new rules and regulations and to make changes of any nature to its program, calendar, procedures, standards, degree requirements, academic schedules (including, without limitations, changes in course content and class schedules), locations, tuition and fees. Whenever possible, appropriate notice of such changes will be given before they become effective.