Sales and Customer Relations

Course Search > Management & Accounting > MKTG.3130

Course No: MKTG.3130-061; SIS Class Nbr: 13265; SIS Term: 2810
Course Status: Open

Course Description

Focuses on the concept of customer value, operating decisions in sales, customer service, and account management. Focus is given on calculating the value of a good or service to the customer, professional selling and sales forecasting, retail and wholesale operations, purchasing, and logistics.

Prerequisites, Notes & Instructor

  • Prerequisites: Pre-Req:MKTG.2010 Marketing Principles; preference Marketing concentrators; COM filter courses.
  • Special Notes:
  • Section Notes: P: MKTG.2010;
  • Credits: 3;
  • Instructor: Stephen Powell
  • UMass Lowell Bookstore

When Offered & Tuition

  • Online Course
  • Fall 2018: Sep 05 to Nov 10
  • Course Level: Undergraduate
  • Tuition: $1155
  • Note: There is a $30 per semester, nonrefundable registration fee for credit courses.

Related Programs: B.S. in Information Technology, A.S. in Information Technology

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