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Commercial Development of Plastics

Note: This course is not available for the current semester.

Course No: PTEC.4400;

Course Description

The concepts of industrial marketing will be reviewed for research, pricing strategies, and product planning for market segmentation, place (distribution), and promotional activities. Topics will include creating a demand, selling, and servicing base resins and additives.

Prerequisites & Notes

  • Prerequisites:
  • Special Notes:
  • Credits: 3;

Questions About This Course?

Contact UMass Lowell's Faculty and Student Support Center at 978-934-2474 or email Continuing_Education@uml.edu

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